Holiways Villas
Digital Marketing Strategy
Social Media Management
SEO
Newsletter Campaigns
Google & Meta Ads
Video Production
OVERVIEW
Holiways Villas specializes in the field of luxury villa management in Crete, offering personalized hospitality services to travelers from around the world. With a portfolio of premium properties across the island and a holistic approach to hospitality management, Holiways caters to both discerning guests and property owners seeking professionalism, consistency and high returns.
VISION
Our goal was to elevate Holiways’ digital presence, enhancing both brand visibility and performance. We developed a cohesive strategy that combines lifestyle content with performance-driven marketing to engage two key audiences: luxury travelers and villa owners.
Therefore, our approach brought together creative storytelling and performance strategy. We focused on consistent social media management, paired with video production. At the same time, we ran data-driven Google and Meta campaigns with ongoing optimization, strengthened SEO across blogs and built email marketing campaigns.
All these elements work together under one unified direction: to position Holiways as a leading premium hospitality brand in Crete.
RESULT
Our work has led to a significant increase in high-quality leads and a stronger digital presence for Holiways in both local and international markets. The brand’s digital identity continues to grow through consistent creative output and data-driven optimization.
Today, Holiways is shaping a modern, evolving identity in the luxury hospitality sector, expanding its exclusive villa portfolio, participating in exhibitions, and steadily increasing returns for its property partners. Its presence is now extending beyond Crete, with the first exclusive listing in Mykonos.
Showcase
Photography & Video
We produced visual content for exclusive villas in the Holiways portfolio, capturing the brand’s hospitality values and premium aesthetic. At the same time, we developed targeted video material for villa owners to support new partnerships. This content is strategically used across campaigns and social media, enhancing Holiways’ presence in both the Greek and international markets.
