By undertaking the redesign, our team at Inglelandi Digital Agency sought to incorporate all of Business Voice’s values and goals into the new design. We created a clean and user-friendly environment, emphasizing minimalist lines and color harmony that enhances reading and focus on the content. The new design incorporated improved search and topic categorization tools, making it easier for users to quickly find the information they are interested in.
At the same time, the improvement in loading speed ensures a smooth and immediate experience for the user, reducing page abandonment and enhancing engagement.
Within the first three months of implementing the new design, traffic increased by 35%, while the time users spent on the website improved by 20%. In addition, the new responsive design allowed the website to appear ideally on all devices, enhancing the visitor experience on mobile and tablets.